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TEST YOUR MARKETING AWARENESS (Previous Papers based on memory)
SET 01 SBI Associate Banks CLERK Exam held on 06-01-2008
SET 02 SBI Associate Banks CLERK Exam held on 10-02-2008
SET 03 SBI Associate Banks CLERK exam held on 06-07-2008, 1st sitting
SET 04 SBI Associate Banks CLERK exam held on 06-07-2008, 2nd sitting
SET 05 SBI Associate Banks CLERK exam held on 13-07-2008, 1st sitting
SET 06 SBI Associate Banks CLERK exam held on 13-07-2008, 2nd sitting
SET 07 SBI Associate Banks CLERK exam held on 01-03-2009, 1st sitting
SET 08 SBI Associate Banks CLERK exam held on 01-03-2009, 2nd sitting
SET 09 SBI Associate Banks CLERK exam held on 08-11-2009, 1st sitting
SET 10 SBI Associate Banks CLERK exam held on 08-11-2009, 2nd sitting
SET 11 SBI Associate Banks CLERK exam held on 15-11-2009, 1st sitting
SET 12 SBI Associate Banks CLERK exam held on 15-11-2009, 2nd sitting
SET 13 SBI Associate Banks CLERK exam held on 22-11-2009, 1st sitting
SET 14 SBI Associate Banks CLERK exam held on 22-11-2009, 2nd sitting
SET 15 Punjab National Bank CLERK Exam held on 04-04-2010
SET 16 Punjab National Bank CLERK Exam held on 20-09-2010
SET 17 SBI Associate Banks CLERK exam held on 16-01-2011, 1st sitting
SET 18 SBI Associate Banks CLERK exam held on 16-01-2011, 2nd sitting
SET 19 SBI Associate Banks CLERK exam held on 23-01-2011, 1st sitting
SET 20 SBI Associate Banks CLERK exam held on 23-01-2011, 2nd sitting
SET 21 SBI CLERK (Office Asst. & Stenographer) Exam held on 27-05-2012(Morning Shift)
SET 22 SBI CLERK (Office Asst. & Stenographer) Exam held on 27-05-2012(Evening Shift)
SET 23 SBI CLERK (Office Asst. & Stenographer) Exam held on 03-06-2012(Morning Shift)
SET 24 SBI CLERK (Office Asst. & Stenographer) Exam held on 03-06-2012(Evening Shift)

1) Closing the Sale means _____View Explanation
(1)  close down marketing functions
(2)  successful completion of a call
(3)  stop selling
(4)  All of these
(5)  None of these
2) Buyer Resistance means _____View Explanation
(1)  buyers fighting with the salesmen
(2)  reluctant salesmen
(3)  indifferent salesmen
(4)  hesitant buyers
(5)  None of these
3) Marketing can be attractive if _______View Explanation
(1)  salesmen are attractive
(2)  customers are attractive
(3)  more customers are attracted
(4)  All of these
(5)  None of these
4) Customisation means ______View Explanation
(1)  products for specific customers
(2)  good customer service
(3)  bad customer service
(4)  after sales service
(5)  None of these
5) Effective Communication is _____View Explanation
(1)  Not required if demand exceeds supply
(2)  a shine-qua-on for marketing
(3)  good vocabulary
(4)  All of these
(5)  None of these
6) Motivation means _____View Explanation
(1)  keeping the salesmen happy
(2)  keeping the staff happy
(3)  more enthusiasm
(4)  more team-work
(5)  All of these
7) Relation Marketing means ______View Explanation
(1)  selling to relatives
(2)  selling by relatives
(3)  after sales service
(4)  cross-selling
(5)  All of these
8) Bancassurance means ______View Explanation
(1)  assuring to repay bank loans
(2)  assuring to repay credit card loans
(3)  assuring to repay homeloan's due
(4)  insurance of banks
(5)  All of these
9) public Relation is _____View Explanation
(1)  part of Image Building
(2)  part of Customer Service
(3)  part of Marketing
(4)  All of the above
(5)  None of these
10) Customer Service ______View Explanation
(1)  is an integral part of marketing
(2)  has no role in marketing
(3)  is required only by salesmen
(4)  is not required by the salesmen
(5)  None of these
11) The target group for Home Loans are _______View Explanation
(1)  Individuals
(2)  salaried persons
(3)  businessmen
(4)  professionals
(5)  All of these
12) Target Group means ______View Explanation
(1)  all employees
(2)  shortlisted group
(3)  as the marketing staff
(4)  sales representatives
(5)  group of people likely to buy the identified product
13) Digital Marketing means ______View Explanation
(1)  selling digital goods
(2)  selling calculators
(3)  selling through Internet
(4)  All of the above
(5)  None of these
14) Market Plan is _______View Explanation
(1)  an action plan for day-to-day marketing
(2)  effective Selling steps
(3)  effective buying steps
(4)  a comprehensive document for marketing strategies
(5)  All of these
15) Marketing Strategy means ____View Explanation
(1)  plan for effective marketing
(2)  Type of Marketing style
(3)  market demands
(4)  All of these
(5)  None of these
16) HNI means _____View Explanation
(1)  High Income Individual
(2)  Honest Marketing Staff
(3)  High Networth Individual
(4)  Honest Neutral Individual
(5)  None of these
17) Marketing should be resorted ____View Explanation
(1)  only among rich persons
(2)  only among the poor
(3)  only in crowded areas
(4)  depends on the product
(5)  depends on the banks
18) Quality needed by a good marketing staff are _____View Explanation
(1)  Aggressiveness
(2)  Pushy
(3)  Perserverance
(4)  Politeness
(5)  Only (3) and (4)
19) Marketing is ______View Explanation
(1)  A day -to-day function
(2)  A one-off affair
(3)  A one man show
(4)  A collective process
(5)  A means to earn extra income
20) Marketing is required in banks due to ______View Explanation
(1)  Globalisation
(2)  Computerisation
(3)  Increase in popultion
(4)  Government dictates
(5)   None of these
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