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TEST YOUR MARKETING AWARENESS (Previous Papers based on memory)
SET 01 SBI Associate Banks CLERK Exam held on 06-01-2008
SET 02 SBI Associate Banks CLERK Exam held on 10-02-2008
SET 03 SBI Associate Banks CLERK exam held on 06-07-2008, 1st sitting
SET 04 SBI Associate Banks CLERK exam held on 06-07-2008, 2nd sitting
SET 05 SBI Associate Banks CLERK exam held on 13-07-2008, 1st sitting
SET 06 SBI Associate Banks CLERK exam held on 13-07-2008, 2nd sitting
SET 07 SBI Associate Banks CLERK exam held on 01-03-2009, 1st sitting
SET 08 SBI Associate Banks CLERK exam held on 01-03-2009, 2nd sitting
SET 09 SBI Associate Banks CLERK exam held on 08-11-2009, 1st sitting
SET 10 SBI Associate Banks CLERK exam held on 08-11-2009, 2nd sitting
SET 11 SBI Associate Banks CLERK exam held on 15-11-2009, 1st sitting
SET 12 SBI Associate Banks CLERK exam held on 15-11-2009, 2nd sitting
SET 13 SBI Associate Banks CLERK exam held on 22-11-2009, 1st sitting
SET 14 SBI Associate Banks CLERK exam held on 22-11-2009, 2nd sitting
SET 15 Punjab National Bank CLERK Exam held on 04-04-2010
SET 16 Punjab National Bank CLERK Exam held on 20-09-2010
SET 17 SBI Associate Banks CLERK exam held on 16-01-2011, 1st sitting
SET 18 SBI Associate Banks CLERK exam held on 16-01-2011, 2nd sitting
SET 19 SBI Associate Banks CLERK exam held on 23-01-2011, 1st sitting
SET 20 SBI Associate Banks CLERK exam held on 23-01-2011, 2nd sitting
SET 21 SBI CLERK (Office Asst. & Stenographer) Exam held on 27-05-2012(Morning Shift)
SET 22 SBI CLERK (Office Asst. & Stenographer) Exam held on 27-05-2012(Evening Shift)
SET 23 SBI CLERK (Office Asst. & Stenographer) Exam held on 03-06-2012(Morning Shift)
SET 24 SBI CLERK (Office Asst. & Stenographer) Exam held on 03-06-2012(Evening Shift)

1) The target Group for marketing of Internet Banking is ______View Explanation
(1)  all customers
(2)  all literate customers
(3)  all computer literate customers
(4)  only borrowers
(5)  All of these
2) Networking makes Marketing:View Explanation
(1)  very difficult
(2)  easy to hasndle
(3)  very cumbersome
(4)  has no role in marketing
(5)  None of these
3) Rural Marketing need not be restored to because ______View Explanation
(1)  rural persons do not understand marketing
(2)  it is not cost viable
(3)  it is a waste of time
(4)  all the statements are false
(5)  all the statements are true
4) Market Survey means _______View Explanation
(1)  Market Research
(2)  Market Plan
(3)  Marketing Strtegies
(4)  Market Monitoring
(5)  All of these
5) Internet Marketing means _______View Explanation
(1)  Marketing to oneself
(2)  Marketing the core group
(3)  Marketing to the employees
(4)  All of the above
(5)  None of these
6) Successful marketing aims at _____View Explanation
(1)  increasing the sales volume
(2)  increasing the profits
(3)  increasing the output of sales persons
(4)  All of these
(5)  None of these
7) A good Sales person should have following quality / qualities.View Explanation
(1)  job commitment
(2)  sociability
(3)  empathy
(4)  All of these
(5)  None of these
8) Innovation means _____View Explanation
(1)  product designing
(2)  new ideas
(3)  motivation
(4)  only (1) and (2)
(5)  Only (2) and (3)
9) Alter Sales Service is not the job of ______View Explanation
(1)  Marketing Staff
(2)  Sales persons
(3)  Directors of the Company
(4)  Employees of the Company
(5)  All of the above are false
10) The target group for marketing of Educational Loan is _____View Explanation
(1)  all customers
(2)  students
(3)  only poor students
(4)  students with good academic record
(5)  All of these
11) Rural Marketing can be more effective if it is arranged through _____View Explanation
(1)  melas
(2)  village fairs
(3)  door to door compaigns
(4)  All of these
(5)  None of these
12) Value-Added Services means ____View Explanation
(1)  costlier products
(2)  additional benefits at the same cost
(3)  extra work by the sales persons
(4)  All of these
(5)  None of these
13) Digital Banking can be resorted through _____View Explanation
(1)  Mobilephones
(2)  Internet
(3)  Telephone
(4)  All of these
(5)  None of these
14) Delivery Channel means ________View Explanation
(1)  maternity wards
(2)  handing over the products to the buyers
(3)  place where products are made available to the buyers
(4)  All of these
(5)  None of these
15) A call in marketing means _______View Explanation
(1)  to phone the customers
(2)  to visit the customers
(3)  to visit the Marketing site
(4)  to call on prospective customers
(5)  None of these
16) Effective marketing helps in ____View Explanation
(1)  developing new products
(2)  creating a competitive environment
(3)  building demand for products
(4)  All of these
(5)  None of these
17) Market Expansion means ____View Explanation
(1)  hiring more staff
(2)  firing more staff
(3)  buying more products
(4)  buying more companies
(5)  growth in sales through existing and new products
18) One of the methods of Market Monitoring is _______View Explanation
(1)  to watch TV serials
(2)  to discuss with other sales persons
(3)  to monitor media outlets
(4)  All of these
(5)  None of these
19) Sources of Sales Leads are ______View Explanation
(1)  Data Mining
(2)  Market Research
(3)  Media Outlets
(4)  Promotional Programs
(5)  All of these
20) Promotion in Marketing means ______View Explanation
(1)  passing an examination
(2)  elevation from one grade to another
(3)  selling the products through various means
(4)  selling the product in specific areas
(5)  All of these
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